2025 Video Marketing: How to Start Strong with AI (Percify)
Percify Team
Content Writer
January 15, 2026
8 min read
Unlock video marketing success in 2025! Learn how to start a video with AI using Percify's avatars, voice cloning, and video generation. Dominate your niche!
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2025 Video Marketing: How to Start Strong with AI (Percify)
Imagine a world where creating engaging video content is effortless, scalable, and personalized for every viewer. That future is here, driven by the power of AI. If you're wondering how to start a video that truly resonates in today's crowded digital landscape, you're in the right place. The rise of AI-powered video creation is no longer a futuristic fantasy; it's a present-day necessity for businesses seeking to thrive in 2025 and beyond.
This comprehensive guide will show you how to leverage AI, specifically through tools like Percify, to revolutionize your video marketing strategy and achieve unprecedented results. We'll cover everything from concept development to distribution, ensuring you're equipped to create compelling videos that capture attention and drive conversions.
Here's what you'll learn:
The current state of video marketing and the impact of AI.
How to use AI to streamline your video creation process.
Practical examples of successful AI-driven video campaigns.
A step-by-step guide to creating videos with Percify.
Future trends in AI video marketing.
The Video Marketing Landscape in 2025: AI's Dominance
Video continues to reign supreme as the most engaging form of content. However, traditional video production is often time-consuming, expensive, and requires specialized skills. This is where AI steps in, leveling the playing field and empowering businesses of all sizes to create high-quality videos efficiently.
� According to HubSpot, 87% of marketers say video marketing gives them a positive ROI. AI is set to amplify this ROI even further by reducing production costs and increasing engagement.
With the rise of platforms like TikTok, Instagram Reels, and YouTube Shorts, short-form video content is exploding. AI tools enable you to quickly adapt your message across different formats and platforms, maximizing your reach and impact.
The Power of AI Avatars and Voice Cloning
AI avatars and voice cloning are transforming the way businesses create video content. Instead of relying on actors or expensive studios, you can create a virtual spokesperson that perfectly embodies your brand. Percify's AI avatars offer realistic visuals and customizable features, allowing you to create unique and engaging characters.
Voice cloning technology allows you to create a custom voice that aligns with your brand's personality. This ensures consistency across all your video content and eliminates the need for constant voiceover recordings.
Percify: Your AI-Powered Video Creation Partner
Percify is a cutting-edge SaaS platform that empowers you to create stunning videos with AI avatars, voice cloning, and video generation technology. With Percify, you can:
Generate videos from text prompts.
Create custom AI avatars that represent your brand.
Clone your voice or choose from a library of realistic AI voices.
Personalize videos for individual viewers.
Automate video creation workflows.
How to Start a Video with AI: A Step-by-Step Guide
Ready to dive in and create your first AI-powered video? Here's a step-by-step guide to get you started:
Define Your Objectives: What do you want to achieve with your video? Are you looking to increase brand awareness, generate leads, or drive sales? Clearly defining your objectives will help you create a video that is focused and effective.
Identify Your Target Audience: Who are you trying to reach with your video? Understanding your target audience's demographics, interests, and pain points will help you tailor your message to resonate with them.
Develop Your Concept: What story do you want to tell? Brainstorm ideas that align with your objectives and target audience. Consider using a script or storyboard to outline the key scenes and messages.
Choose Your AI Avatar: Select an AI avatar that represents your brand and resonates with your target audience. Percify offers a wide range of customizable avatars to choose from.
Create Your Voiceover: Use voice cloning technology to create a custom voice that aligns with your brand's personality. Alternatively, you can choose from a library of realistic AI voices.
Generate Your Video: Use Percify's video generation tools to bring your concept to life. Simply input your script, avatar, and voiceover, and Percify will automatically generate a high-quality video.
Edit and Refine: Review your video and make any necessary edits or refinements. Add music, sound effects, and graphics to enhance the viewing experience.
Optimize for Distribution: Optimize your video for the platforms where you plan to distribute it. This includes optimizing the title, description, and tags for search engines.
Promote Your Video: Share your video on social media, embed it on your website, and promote it through email marketing and other channels.
Analyze Your Results: Track the performance of your video to see how well it's achieving your objectives. Use this data to inform your future video marketing efforts.
Identify Your Target Audience: Who are you trying to reach with your video? Understanding your target audience's demographics, interests, and pain points will help you tailor your message to resonate with them.
Develop Your Concept: What story do you want to tell? Brainstorm ideas that align with your objectives and target audience. Consider using a script or storyboard to outline the key scenes and messages.
Choose Your AI Avatar: Select an AI avatar that represents your brand and resonates with your target audience. Percify offers a wide range of customizable avatars to choose from.
Create Your Voiceover: Use voice cloning technology to create a custom voice that aligns with your brand's personality. Alternatively, you can choose from a library of realistic AI voices.
Generate Your Video: Use Percify's video generation tools to bring your concept to life. Simply input your script, avatar, and voiceover, and Percify will automatically generate a high-quality video.
Edit and Refine: Review your video and make any necessary edits or refinements. Add music, sound effects, and graphics to enhance the viewing experience.
Optimize for Distribution: Optimize your video for the platforms where you plan to distribute it. This includes optimizing the title, description, and tags for search engines.
Promote Your Video: Share your video on social media, embed it on your website, and promote it through email marketing and other channels.
Analyze Your Results: Track the performance of your video to see how well it's achieving your objectives. Use this data to inform your future video marketing efforts.
Develop Your Concept: What story do you want to tell? Brainstorm ideas that align with your objectives and target audience. Consider using a script or storyboard to outline the key scenes and messages.
Choose Your AI Avatar: Select an AI avatar that represents your brand and resonates with your target audience. Percify offers a wide range of customizable avatars to choose from.
Create Your Voiceover: Use voice cloning technology to create a custom voice that aligns with your brand's personality. Alternatively, you can choose from a library of realistic AI voices.
Generate Your Video: Use Percify's video generation tools to bring your concept to life. Simply input your script, avatar, and voiceover, and Percify will automatically generate a high-quality video.
Edit and Refine: Review your video and make any necessary edits or refinements. Add music, sound effects, and graphics to enhance the viewing experience.
Optimize for Distribution: Optimize your video for the platforms where you plan to distribute it. This includes optimizing the title, description, and tags for search engines.
Promote Your Video: Share your video on social media, embed it on your website, and promote it through email marketing and other channels.
Analyze Your Results: Track the performance of your video to see how well it's achieving your objectives. Use this data to inform your future video marketing efforts.
Choose Your AI Avatar: Select an AI avatar that represents your brand and resonates with your target audience. Percify offers a wide range of customizable avatars to choose from.
Create Your Voiceover: Use voice cloning technology to create a custom voice that aligns with your brand's personality. Alternatively, you can choose from a library of realistic AI voices.
Generate Your Video: Use Percify's video generation tools to bring your concept to life. Simply input your script, avatar, and voiceover, and Percify will automatically generate a high-quality video.
Edit and Refine: Review your video and make any necessary edits or refinements. Add music, sound effects, and graphics to enhance the viewing experience.
Optimize for Distribution: Optimize your video for the platforms where you plan to distribute it. This includes optimizing the title, description, and tags for search engines.
Promote Your Video: Share your video on social media, embed it on your website, and promote it through email marketing and other channels.
Analyze Your Results: Track the performance of your video to see how well it's achieving your objectives. Use this data to inform your future video marketing efforts.
Create Your Voiceover: Use voice cloning technology to create a custom voice that aligns with your brand's personality. Alternatively, you can choose from a library of realistic AI voices.
Generate Your Video: Use Percify's video generation tools to bring your concept to life. Simply input your script, avatar, and voiceover, and Percify will automatically generate a high-quality video.
Edit and Refine: Review your video and make any necessary edits or refinements. Add music, sound effects, and graphics to enhance the viewing experience.
Optimize for Distribution: Optimize your video for the platforms where you plan to distribute it. This includes optimizing the title, description, and tags for search engines.
Promote Your Video: Share your video on social media, embed it on your website, and promote it through email marketing and other channels.
Analyze Your Results: Track the performance of your video to see how well it's achieving your objectives. Use this data to inform your future video marketing efforts.
Generate Your Video: Use Percify's video generation tools to bring your concept to life. Simply input your script, avatar, and voiceover, and Percify will automatically generate a high-quality video.
Edit and Refine: Review your video and make any necessary edits or refinements. Add music, sound effects, and graphics to enhance the viewing experience.
Optimize for Distribution: Optimize your video for the platforms where you plan to distribute it. This includes optimizing the title, description, and tags for search engines.
Promote Your Video: Share your video on social media, embed it on your website, and promote it through email marketing and other channels.
Analyze Your Results: Track the performance of your video to see how well it's achieving your objectives. Use this data to inform your future video marketing efforts.
Edit and Refine: Review your video and make any necessary edits or refinements. Add music, sound effects, and graphics to enhance the viewing experience.
Optimize for Distribution: Optimize your video for the platforms where you plan to distribute it. This includes optimizing the title, description, and tags for search engines.
Promote Your Video: Share your video on social media, embed it on your website, and promote it through email marketing and other channels.
Analyze Your Results: Track the performance of your video to see how well it's achieving your objectives. Use this data to inform your future video marketing efforts.
Optimize for Distribution: Optimize your video for the platforms where you plan to distribute it. This includes optimizing the title, description, and tags for search engines.
Promote Your Video: Share your video on social media, embed it on your website, and promote it through email marketing and other channels.
Analyze Your Results: Track the performance of your video to see how well it's achieving your objectives. Use this data to inform your future video marketing efforts.
Promote Your Video: Share your video on social media, embed it on your website, and promote it through email marketing and other channels.
Analyze Your Results: Track the performance of your video to see how well it's achieving your objectives. Use this data to inform your future video marketing efforts.
Analyze Your Results: Track the performance of your video to see how well it's achieving your objectives. Use this data to inform your future video marketing efforts.
� Pro Tip: Use A/B testing to experiment with different avatars, voiceovers, and video formats to see what resonates best with your audience. Percify makes it easy to create and test multiple variations of your videos.
Leveraging Percify for Specific Use Cases
Let's look at a couple of real-world examples of how Percify can be used to create effective video content:
Product Demos: Instead of hiring actors to demonstrate your product, you can use an AI avatar to create engaging product demos. This is particularly useful for complex products that require detailed explanations.
Personalized Marketing: Use Percify to create personalized videos for individual customers. This can include addressing them by name, referencing their past purchases, and tailoring the message to their specific needs.
Before: Generic video with stock footage and a robotic voiceover.
After: Engaging video with a custom AI avatar, a cloned voice, and personalized messaging, resulting in a 30% increase in engagement.
Optimizing Your Video for Maximum Impact
Creating a great video is only half the battle. You also need to optimize it for maximum impact. Here are a few tips:
Keep it Short and Sweet: Attention spans are shorter than ever, so aim for videos that are concise and to the point.
Use Compelling Visuals: High-quality visuals are essential for capturing attention. Use visually appealing graphics, animations, and footage.
Add Captions: Many people watch videos with the sound off, so it's important to add captions to make your video accessible to everyone.
Include a Call to Action: Tell viewers what you want them to do after watching your video. This could be visiting your website, subscribing to your channel, or making a purchase.
Best Practice: Optimize your video for mobile viewing. The majority of video views now happen on mobile devices, so make sure your video is optimized for small screens.
The Future of AI in Video Marketing
The future of AI in video marketing is bright. As AI technology continues to evolve, we can expect to see even more innovative and powerful tools emerge. Here are a few trends to watch:
Hyper-Personalization: AI will enable businesses to create even more personalized videos that are tailored to the individual viewer's interests and needs.
Interactive Videos: AI will power interactive video experiences that allow viewers to engage with the content in new and exciting ways.
AI-Powered Editing: AI will automate many of the tedious tasks involved in video editing, making it easier and faster to create high-quality videos.
"[The best way to predict the future is to create it.]" — Peter Drucker. This principle underlies effective video marketing strategies. Embrace AI and shape your video marketing future today.
� Pro Tip: Stay up-to-date on the latest AI trends and technologies. Experiment with new tools and techniques to see how they can improve your video marketing results.
️ Important: Always ensure you have the necessary rights and permissions for any content you use in your videos, including music, footage, and images.
Actionable Checklist for AI Video Success
[ ] Define your video marketing objectives.
[ ] Identify your target audience.
[ ] Develop a compelling video concept.
[ ] Choose an AI avatar that represents your brand.
[ ] Create a voiceover using voice cloning or AI voices.
[ ] Generate your video using Percify's video generation tools.
[ ] Edit and refine your video.
[ ] Optimize your video for distribution.
[ ] Promote your video across multiple channels.
[ ] Analyze your results and iterate.
Conclusion
AI is revolutionizing the video marketing landscape, empowering businesses to create high-quality, engaging videos more efficiently than ever before. By leveraging tools like Percify, you can unlock the full potential of AI and achieve unprecedented results with your video marketing efforts. Remember the importance of how to start a video with a clear plan, a defined audience, and the right AI tools. Explore Percify's features today and start creating videos that captivate your audience and drive conversions. The future of video marketing is here, and it's powered by AI. Are you ready to embrace it?
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