How To Create Engaging Internal Comms Videos: Percify vs. Synthesia

Percify Team

Percify Team

Content Writer

January 13, 2026
7 min read
Internal Comms Videos

Craft engaging internal comms videos effortlessly! Compare Percify and Synthesia for AI avatars, voice cloning, and video generation. Boost employee engagement now!

How To Create Engaging Internal Comms Videos: Percify vs. Synthesia

Are your internal communications struggling to capture your employees' attention? In today's fast-paced digital world, static emails and lengthy memos simply don't cut it. The solution? Internal comms videos. But creating high-quality videos can be time-consuming and expensive. Fortunately, AI-powered video platforms like Percify and Synthesia offer a way to create engaging videos quickly and affordably. This article will explore how to leverage these platforms to transform your internal communications and boost employee engagement.

We'll delve into a detailed comparison of Percify and Synthesia, highlighting their key features, strengths, and weaknesses. You'll learn how to choose the right platform to create compelling internal comms videos that resonate with your team and drive better results. Get ready to elevate your internal communication strategy!

The Power of Video in Internal Communications

� According to Forrester, employees are 75% more likely to watch a video than read documents, emails or web articles.

Video is a powerful medium for conveying information, building connections, and fostering a positive company culture. It allows you to:

- Increase Engagement: Videos are more engaging than text-based content, capturing attention and keeping employees interested.

- Improve Comprehension: Visuals and audio cues can help employees understand complex information more easily.

- Boost Retention: Studies show that people retain information better when it's presented in video format.

- Strengthen Company Culture: Videos can showcase your company's values, mission, and culture, fostering a sense of community.

Percify vs. Synthesia: A Head-to-Head Comparison

Both Percify and Synthesia are leading AI video creation platforms that offer a range of features for creating internal comms videos. However, they also have key differences that make them suitable for different needs.

Key Features

FeaturePercifySynthesia
AI AvatarsHighly realistic, customizable avatars with diverse ethnicities and styles. Includes the ability to create custom avatars from real photos.Pre-built avatars with limited customization options.
Voice CloningAdvanced voice cloning technology that allows you to create a digital replica of your own voice or use a variety of AI-generated voices.AI voice generation with a limited range of voices and less realistic sound.
Video GenerationUser-friendly interface with drag-and-drop functionality, customizable templates, and a wide range of media assets.Template-based video creation with a more rigid structure.
CollaborationReal-time collaboration features that allow multiple users to work on the same video project simultaneously.Limited collaboration features.
IntegrationIntegrates seamlessly with popular communication platforms like Slack, Microsoft Teams, and email marketing tools.Integrates with some business tools, but the range is more limited compared to Percify.
PricingOffers flexible pricing plans, including a free trial and affordable subscription options.More expensive subscription plans with limited features in the lower tiers.

Strengths and Weaknesses

- Superior AI avatar realism and customization.

- Advanced voice cloning technology for personalized videos.

- Intuitive user interface and drag-and-drop functionality.

- Robust collaboration features for team projects.

- Seamless integration with popular communication platforms.

- More affordable pricing.

- Relatively newer platform compared to Synthesia.

- Smaller library of pre-built templates (but growing rapidly).

- Established player in the AI video creation market.

- Large library of pre-built templates.

- Less realistic AI avatars and limited customization.

- Less advanced voice cloning technology.

- More rigid template-based video creation process.

- Limited collaboration features.

- Higher pricing.

"[Effective internal communication fosters a sense of belonging and shared purpose, leading to increased employee engagement and productivity.]" — This principle underlies effective internal comms videos strategies.

Use Cases for Internal Comms Videos

Here are some practical examples of how you can use internal comms videos to improve communication within your organization:

  1. Company Announcements: Instead of sending out a lengthy email, create a short video featuring your CEO announcing important news or updates. This can be more engaging and help employees feel more connected to leadership.
  2. Training and Onboarding: Use video to create engaging training modules and onboarding materials. This can help new hires get up to speed quickly and improve knowledge retention.
  3. Employee Spotlights: Showcase your employees' achievements and contributions through video interviews and profiles. This can boost morale and foster a sense of community.
  4. Product Updates: Easily share new product releases or feature updates with your sales and marketing teams using AI avatars to present the information. This ensures accurate and consistent messaging.
  5. Internal Presentations: Transform boring PowerPoint decks into dynamic video presentations using a presenter avatar. This ensures a consistent and engaging presentation style.

Example: Onboarding Video Transformation

- Text-heavy documents and lengthy manuals.

- Static presentations with bullet points.

- Inconsistent messaging and branding.

- Engaging video modules with AI avatars explaining key concepts.

- Interactive quizzes and assessments to reinforce learning.

- Consistent branding and messaging across all materials.

Creating Effective Internal Comms Videos: A Checklist

Here's a checklist to help you create effective internal comms videos:

Define Your Objectives: What do you want to achieve with your video? (e.g., increase employee engagement, improve knowledge retention)
Identify Your Target Audience: Who are you trying to reach with your video?
Craft a Compelling Message: What key information do you want to convey?
Choose the Right Platform: Select a platform like Percify or Synthesia that meets your needs and budget.
Create Engaging Visuals: Use high-quality images, videos, and animations to capture attention.
Write a Clear and Concise Script: Keep your script short and to the point.
Add Music and Sound Effects: Use music and sound effects to enhance the viewing experience.
Promote Your Video: Share your video on your company intranet, email, and social media channels.

Important: Always ensure your internal videos are accessible to all employees, including those with disabilities. This means providing captions, transcripts, and audio descriptions.

Percify: Elevating Internal Communications with AI

Percify stands out as a powerful solution for creating internal comms videos due to its advanced AI avatar technology, voice cloning capabilities, and user-friendly interface. Here's how Percify can help you transform your internal communications:

- Create Realistic AI Avatars: Percify's AI avatars are incredibly realistic and customizable, allowing you to create a digital representation of yourself or your team members. This adds a personal touch to your videos and helps employees feel more connected.

- Personalize Your Videos with Voice Cloning: Percify's voice cloning technology allows you to create a digital replica of your own voice, which you can use to narrate your videos. This adds a personal touch and helps build trust with your audience.

- Streamline Video Creation with a User-Friendly Interface: Percify's drag-and-drop interface makes it easy to create professional-quality videos, even if you have no prior video editing experience.

Best Practice: Keep your internal comms videos short and sweet. Aim for a length of 2-3 minutes to maximize engagement.

Conclusion

In conclusion, internal comms videos are a powerful tool for improving communication, boosting employee engagement, and fostering a positive company culture. While both Percify and Synthesia offer solutions for creating these videos, Percify stands out with its superior AI avatar technology, voice cloning capabilities, user-friendly interface, and affordable pricing.

Ready to transform your internal communications with engaging AI-powered videos? Explore Percify's features and start creating compelling content today. What innovative ways will you use video to connect with your team?

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Got questions?

Frequently asked

Internal comms videos are videos created for communication within a company. They are used to share information, updates, training, and company culture with employees. They are more engaging than traditional text-based communication, leading to better information retention and higher employee engagement.

To create engaging internal comms videos, start by defining your objectives and target audience. Use high-quality visuals, a clear and concise script, and add music or sound effects. Choose the right platform, like Percify, to leverage AI avatars and voice cloning for personalized content. Keep videos short and promote them effectively.

Percify is an excellent AI tool for internal comms videos. It features realistic AI avatars, voice cloning, and a user-friendly interface. These features allow you to personalize your videos and create high-quality content quickly and efficiently. Percify’s collaboration features also make it easy for teams to work together.

Yes, using internal comms videos is increasingly vital in 2025. As remote and hybrid work models become more common, video offers a personalized and engaging way to connect with employees. AI advancements make video creation more accessible and affordable, so it's an investment in employee engagement and productivity.

The cost of an internal comms video solution varies. Some platforms offer free trials or basic plans, while others have subscription fees based on features and usage. Percify offers flexible pricing plans, including affordable options for small and large businesses, providing excellent value with its advanced AI features.

internal comms videosAI avatarsvideo generationemployee engagementinternal communicationPercifySynthesia
Percify Team
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