How to Make TikTok Ads with AI Avatars in 2026, and Which Tool for Which Ad

Percify Team

Percify Team

Content Writer

May 5, 2026
3 min read

Made with Percify

Talking videos of you, from one photo

Quick Answer

To make a TikTok ad with an AI avatar, pick the kind of ad first. For an ad of you talking, Percify's Clone Yourself makes your face and voice for 5 credits each, once, and talking video costs 2 credits a second; its UGC hooks, a reaction under a line of text, render for no credits within a daily allowance. For an AI actor holding your product, MakeUGC lists product in hand videos on its $149 Pro plan, and Creatify makes actor ads from $39 a month. Either way, TikTok requires a label on realistic AI video.

How to make a TikTok ad with an AI avatar, checked on 15 September 2026: an ad of you talking, a reaction hook, or an AI actor with your product, what each costs, and TikTok's AI label rule.

TikTok ads made with an AI avatar come in three kinds: you, talking about your product without filming; a reaction hook, a person reacting under a line of text the ad then answers; and an AI actor with your product in hand. Different tools are good at each.

We make Percify, so read this with that in mind. Everything below was read on each maker's own page, or TikTok's, on 15 September 2026. For product videos in TikTok Shop, see AI avatars for TikTok Shop; for the wider tool list, AI UGC ad generators compared.

An ad of you talking, step by step

  1. Make your avatar once. One photo where your face fills at least a third of the frame and 15 to 30 seconds of your voice. On Percify, Clone Yourself makes each for 5 credits, once, and the free plan's 10 credits cover both. The realistic avatar guide covers the photo and voice in detail.
  2. Write three lines. A hook the viewer reads in the first seconds, one benefit said plainly, and one thing to do next.
  3. Render it. InfiniteTalk Fast ↗ costs 2 credits a second, so a 20 second ad is 40 credits, about $0.84 on the Creator plan ($26 for 1,233 credits).
  4. Add captions. Percify's captions, offered in Composer plays and flows, burn in word timed text for 1 credit a second.
  5. Label it. Turn on TikTok's AI generated label before you post.

Reaction hooks

A UGC hook is a short clip of a person reacting, under a line of text the rest of the ad answers. On Percify, hooks are a Composer format: you paste your website, Percify reads the brand, and the line on top is written from that read. Rendering a hook charges no credits, within a daily allowance that grows with the plan, so testing ten lines costs nothing but time.

When the product has to be in the shot

Percify does not put a stock actor in the frame holding your product. For that, MakeUGC ↗ lists product in hand videos on its Pro plan, $149 a month for 2,000 credits, and Creatify ↗ makes ads with AI actors from $39 a month (300 actors) and lists an ad launcher for Meta and TikTok in its plan table.

TikTok's rule: label it

TikTok requires creators to label ↗ AI generated content that contains realistic images, audio or video, including a person shown saying something they did not say. A talking avatar ad is exactly that. Disclose it with text, a hashtag sticker or the description, or switch on TikTok's AI generated label before posting; a label TikTok adds automatically cannot be removed.

Before you post

  1. The hook reads on the first frame, with the sound off.
  2. The lips close on P, B and M.
  3. The AI label is on.
  4. The ad is framed for a phone screen, with text away from the edges.

To see what the free plan covers first, read Percify's free trial; for other avatar tools, the best AI avatar generators compared.

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Got questions?

Frequently asked

Pick the kind of ad. For you talking: make your avatar once from one photo and 15 to 30 seconds of your voice, write a hook, a benefit and a call to action, render it, add captions and label it. On Percify that is 5 credits each for the face and voice, once, and 40 credits for a 20 second ad.

Yes, when they look real. TikTok requires creators to label AI generated content with realistic images, audio or video, including AI generated speech (TikTok's support page, 15 September 2026).

Not on Percify. On 15 September 2026, MakeUGC listed product in hand videos on its Pro plan, $149 a month, and Creatify made AI actor ads from $39 a month.

On Percify: 5 credits each for your face and voice, once, then 2 credits a second of talking video, so 40 credits for a 20 second ad, about $0.84 on Creator; UGC hooks render for no credits within a daily allowance. MakeUGC's product in hand videos start on its $149 Pro plan.

Percify turns one photo and a short voice sample into a reusable avatar of you, then makes talking videos, images, voices and UGC hooks from credits. Every plan, the free one included, adds no watermark and carries commercial rights; the free plan gives 10 credits with no card.

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