How to Create AI Videos: A Synthesia & Percify Comparison

Percify Team

Percify Team

Content Writer

January 14, 2026
7 min read
Syntesia

Discover how to create engaging AI videos with Synthesia & Percify. Compare features, pricing, and ease of use to choose the best platform for your needs.

How to Create AI Videos: A Synthesia & Percify Comparison

Did you know that video marketing is projected to account for over 82% of all internet traffic by 2025? Creating compelling video content is more crucial than ever, but traditional video production can be time-consuming and expensive. Enter AI video generators like Synthesia and Percify, which are revolutionizing the way we create videos. This article will delve into a detailed comparison of these two leading platforms, helping you choose the best fit for your needs.

The Rise of AI Video Generators

AI video generators are platforms that allow you to create videos using AI avatars, text-to-speech technology, and automated video editing tools. These platforms are becoming increasingly popular due to their ability to:

  • Reduce video production costs significantly.
  • Accelerate video creation timelines.
  • Make video content accessible to a wider range of users, even those without video editing experience.

In this comparison, we'll explore the strengths and weaknesses of Synthesia and Percify, two prominent players in the AI video generation space. We'll cover their features, ease of use, pricing, and overall value to help you make an informed decision.

Synthesia: A Comprehensive Overview

Synthesia is a well-established AI video generation platform known for its extensive library of AI avatars and its user-friendly interface. It's a popular choice for businesses looking to create professional-looking training videos, marketing materials, and explainer videos.

Key Features of Synthesia

  • Diverse AI Avatars: Synthesia boasts a large selection of AI avatars with various ethnicities, ages, and styles.
  • Text-to-Speech Technology: The platform offers realistic text-to-speech voices in multiple languages.
  • Customizable Templates: Synthesia provides a range of customizable video templates to get you started quickly.
  • Screen Recording: You can record your screen and integrate it into your AI videos.
  • API Integration: Synthesia offers an API for developers to integrate its video generation capabilities into their own applications.

Synthesia: Strengths and Weaknesses

  • Large avatar library.
  • User-friendly interface.
  • Robust API.
  • Can be expensive, especially for larger teams.
  • Limited customization options beyond templates.
  • Some users find the AI avatars to look slightly unnatural.

Pro Tip: Explore Synthesia's free trial to test out its features and determine if it meets your specific needs before committing to a paid plan.

Percify: The Next-Generation AI Video Platform

Percify is a cutting-edge AI video generation platform that focuses on creating highly realistic and engaging AI videos. Percify stands out with its advanced voice cloning technology and its ability to create personalized AI avatars that truly resonate with your audience. Percify provides solutions for Sales, Marketing, and Training teams looking to scale their video output with AI.

Key Features of Percify

  • Realistic AI Avatars: Percify's AI avatars are designed to be highly realistic and expressive, creating a more engaging viewing experience.
  • Advanced Voice Cloning: Percify allows you to clone your own voice or create custom AI voices that perfectly match your brand identity.
  • AI Video Scripting: Percify utilizes AI to help you write compelling video scripts that capture your audience's attention.
  • Personalized Video Creation: Percify enables you to create personalized videos for each individual viewer, increasing engagement and conversion rates.
  • Seamless Integrations: Percify integrates with popular marketing and sales platforms, making it easy to incorporate AI videos into your existing workflows.

Percify: Strengths and Weaknesses

  • Highly realistic AI avatars.
  • Advanced voice cloning technology.
  • AI-powered video scripting.
  • Personalized video creation capabilities.
  • Newer platform compared to Synthesia, so the avatar library is smaller (but growing rapidly).
  • The focus on personalization may require more initial setup.

� According to a recent study by HubSpot, personalized videos can increase click-through rates by up to 300%. Percify's personalization features can help you leverage this trend to boost your marketing results.

Synthesia vs. Percify: A Detailed Comparison

Let's break down the key differences between Synthesia and Percify across several important categories:

  • Synthesia: Offers a large variety of avatars, but some users find them to be slightly robotic or unnatural in their movements and expressions.
  • Percify: Focuses on creating highly realistic and expressive avatars that are designed to engage viewers on an emotional level. Percify avatars have more natural movements and micro-expressions.
  • Synthesia: Provides text-to-speech voices in multiple languages, but does not offer voice cloning capabilities.
  • Percify: Offers advanced voice cloning technology, allowing you to create custom AI voices that sound exactly like you or your brand's voice. This adds a personal touch and enhances brand recognition.
  • Synthesia: Primarily focuses on creating generic videos that can be used for a wide audience.
  • Percify: Offers powerful personalization features, enabling you to create unique videos for each individual viewer. This can significantly improve engagement and conversion rates.
  • Synthesia: Requires you to write your own video scripts.
  • Percify: Provides AI-powered video scripting assistance, helping you create compelling scripts that capture your audience's attention.
  • Synthesia: Offers an API for developers to integrate its video generation capabilities into their own applications.
  • Percify: Provides seamless integrations with popular marketing and sales platforms, making it easy to incorporate AI videos into your existing workflows.
  • Synthesia: Offers various pricing plans based on the number of users and features. It can be expensive, especially for larger teams.
  • Percify: Offers competitive pricing plans with a focus on providing value for personalized video creation. Contact Percify for custom pricing.

"[The future of video marketing lies in personalization and authenticity.]" — This principle underlies effective Percify strategies.

Practical Examples: Use Cases for AI Videos

Let's explore some real-world scenarios where AI videos can be used effectively:

  • Before (Traditional Approach): Spending weeks filming and editing training videos with actors and crew.
  • After (Using Percify): Quickly create engaging training videos with personalized AI avatars and voice cloning, reducing production time by up to 80%.
  • Before (Generic Email Campaigns): Sending the same email to hundreds of prospects with low response rates.
  • After (Using Percify): Creating personalized AI videos for each prospect, addressing their specific needs and challenges, resulting in significantly higher response rates and conversion rates.
  • Before (Expensive Video Production): Paying a production company to create a high-quality marketing video.
  • After (Using Synthesia): Quickly create a professional-looking marketing video using AI avatars and customizable templates, reducing production costs by up to 50%.

Pro Tip: Use AI video platforms to A/B test different scripts, avatars, and video formats to optimize your content for maximum engagement.

Choosing the Right Platform for You

The best AI video generation platform for you will depend on your specific needs and budget. If you're looking for a wide selection of avatars and a user-friendly interface, Synthesia might be a good choice. However, if you prioritize realistic avatars, advanced voice cloning, and personalized video creation, Percify is an excellent option.

Consider the following factors when making your decision:

  1. Your budget: How much are you willing to spend on an AI video generation platform?
  2. Your video needs: What types of videos do you need to create (e.g., training videos, marketing videos, sales videos)?
  3. Your technical skills: How comfortable are you with using new software and technologies?
  4. Your brand identity: Do you want to create videos that reflect your brand's unique personality and voice?

By carefully considering these factors, you can choose the AI video generation platform that best meets your needs and helps you achieve your video marketing goals.

Conclusion

AI video generation is transforming the way we create and consume video content. Platforms like Synthesia and Percify are making it easier and more affordable than ever before to create engaging and effective videos. While Synthesia offers a broad range of avatars and a user-friendly interface, Percify stands out with its realistic avatars, advanced voice cloning, and personalized video creation capabilities. Ultimately, the best platform for you will depend on your specific needs and priorities.

Ready to experience the power of AI video generation? Explore Percify's features and discover how it can help you create personalized videos that drive results. Visit our website to learn more and request a demo.

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Got questions?

Frequently asked

Discover how to create engaging AI videos with Synthesia & Percify. Compare features, pricing, and ease of use to choose the best platform for your needs.

Percify provides AI-powered video generation, avatars, and voice cloning to help you create engaging content easily.

Yes, AI video technology continues to evolve rapidly, making it an essential tool for modern content creators and businesses.

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Percify Team
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